Loopt and Gowalla Haiti Donations Face-Off
Loopt, a mobile application, announced they are donating $1 for every check-in at Chipotle, Whole Foods or Panera Bread before the end of Sunday. The proceeds will go towards the relief efforts in Haiti and there’s no charge to the Loopt user either. Minutes later, I read that Gowalla, a competing app, will be launching a campaign called “Hearts for Haiti” on Monday, February 8th.
The Hearts for Haiti campaign will take place in the SF Bay Area at three specified locations — two Peet’s coffee shops and the Barenaked Ladies concert. When someone uses Gowalla to check-in at one of those locations during the event, $50 will be donated in to the Red Cross in that person’s name. Gowalla hopes to reach $20,000. In addition to Gowalla’s charitable efforts, the two Peet’s locations will also be donating 10% of sales towards Haiti efforts. Details on when to go where can be found over at the Gowalla Blog.
